Good Case Study Of Facebook at 5:27 AM
Social success: A case study of uTest’s Facebook Page There is little doubt that brands today have realized the critical value of social media in developing powerful brand awareness. So now the burning question is how do we effectively engage the people we wish to connect with in a way that creates real, tangible and effective results for the brand. uTest specializes in software testing services through its community of 30,000+ professional testers from 165 countries around the globe. Companies – from garage startups to Fortune 500 software giants – have used uTest’s services to test their web, mobile and desktop applications. In the last few months, Blonde 2.0 (part of the Socialmedia.biz network) has worked with uTest to create a social presence for the company, nurturing current clients as well as reaching out to potential new clients,while developing a central hub for their community of testers. We began by working on bringing testers closer together through social media channels. By doing this, testers could connect with one another from around the globe; chat; share notes and join in the uTest community experience. In addition, it created the perfect opportunity for uTest to recruit new and raw talent, enhance brand awareness and create a virtual meeting point for other companies to learn about uTest’s services. uTest had already developed a solid online presence with a powerful website; a nice Twitter profile; blogs with pertinent posts relating to software testing and mobile app testing as well as forums to which community members could subscribe. uTest had already built the foundation for a Facebook page and called on the Blonde 2.0 team to find creative ways to increase its brand awareness while encouraging interactivity with the audience. Everyone went in with expectations of gradual growth as is common with most brands that initially hit the Facebook sphere. Growth on a Facebook page is usually gradual and requires patience to achieve significant results. The build-up of fans can be a challenge. The fruits of our creative brainstorming and collaboration brought to life our “Bug of the Month” competition idea. We’ve all encountered bugs and error messages while using software apps or visiting a website. To celebrate the joys and pains of this experience we asked members to share the funniest, craziest or scariest bugs they could find during our “Bug of the Month” contest. Members were asked to capture these technological freaks of nature with a screenshot or video and then to share it on the uTest Facebook page along with a caption of which site/app they were using and what they were trying to do when the bug “bit” them. And then the clincher … members were asked to tell friends, family and colleagues to help out, as the screenshot with the most likes would win the grand prize of a stylish iPod Touch. The results of our efforts were overwhelming. Members kicked their campaigns into high gear and “likes” for the bugs were spreading like wildfire. The campaigning was fierce and far-reaching and often it felt like our bug hunters were running for office, pleading to all for votes. Let’s have a look at some of the numbers: At the start of the competition, the page had approximately 1,140 members. After 20 days and 36 posted bugs later, more than 4,800 likes and new members joined the uTest page – thanks to the creative and exciting dynamic of the competition. The contest was intense and after a very tight finish, the winner of the competition garnered 1,844 likes and went home with the iPod Touch. So overwhelming was the response, that the uTest team decided to add a second prize (iPod Nano) for the second most “likes” (with a total of 1,413) as well as a Judge’s Choice Award (the honorable title, coupled with a iPod Shuffle) that went to the most creative and unusual bug. The competition was not only a success for those who won but also a win for the entire uTest community. Members shared on the page how much they enjoyed the competition. Michael John A Gonzaga posted on the page: “We’re happy because the fun and excitement is always there, win or lose. Thank you uTest.” As brands turn to social media for better ways to engage with their audience, there is no question that uTest is leading the way in building a loyal and active fan base. Who knew BUGS could have created this much excitement on the Web? The uTest contest was a success because it was simple to explain, easy to participate in and strongly tied to the brand’s messaging. A social media “lesson learned” from this campaign is the importance of knowing where your audience lives. The uTest audience – testers, potential testers, developers and web and mobile app junkies – really connected with the campaign because it spoke to them and the world they revel in. In turn uTest was able to increase its brand awareness in a way that was both engaging and meaningful as the contest got its participants to do what they love to do. The uTest competition clearly shows that with a strategic approach to social media engagement, a brand can achieve phenomenal results in a short period of time – it’s just got to bug you enough to get there.
This case study is about the power of facebook.When uTest held a competition on Facebook,many people joined in and therefore,we can tell that facebook has many users and that it has alot of power in terms of popularity,advertising,etc.
credits:
lalal:),
Im awesome<3
Inspirational Use Of Facebook at 5:05 AM
Inspirational Use Of Facebook:
>Allow one to search for new and old friends >Join groups having similar likes and dislikes as >Use it you to connect with your friends and relatives. >Play games. >Make new friends. >Chat with our friends and relatives.
These are various of the Inspirational use of facebook that i thought up of. I hope that you would enjoy using facebook and find out more inspirational use of facebook:) enjoy~~:D
lalal:),
Im awesome<3
Cyber Wellness Tips For Facebook at 10:29 PM
Hello.This post is going to be about Cyber Wellness Tip For Facebook. After reading this post,you should know how to protect yourself from danger.
First thing first, I need you to check if you have any of this in any of your online profiles: 1.Full Name 2.Email Address 3.Age 4.Contact Info 5.Location
Having all these information on your profiles are very dangerous as anyone can excess it.Some of them will use them for their bad purposes.
Incidents of crime can be lessened and possibly avoided by changing the following habits. 1. Using a weak password. Avoid simple names or words that can be found in a dictionary, even with numbers tacked on the end. Instead, mix upper- and lower-case letters, numbers and symbols. A password should have at least eight characters. One good technique is to insert numbers or symbols in the middle of the word. 2. Listing a full birth date. Listing a full birth date - month, day and year - makes a user an easy target for identity thieves, who can use it to obtain more personal information and potentially gain access to bank and credit card accounts. Choose to show only the month and day or no birthday at all.
3. Overlooking useful privacy controls. Facebook users can limit access for almost everything that is posted on a profile from photos to family information. Consider leaving out contact info, such as phone number and address.
4. Posting a child's name in a caption. Don't use a child's name in photo tags or captions. If someone else does, delete it by clicking Remove Tag. If a child isn't on Facebook and someone includes his or her name in a caption, ask that person to remove the name.
5. Mentioning being away from home. Three percent of Facebook users surveyed said they had posted this information on their page. Doing so is like putting a "no one's home" sign on the door. Be vague about the dates of any vacations.
6. Being found by a search engine. To help prevent strangers from accessing a profile, go to the Search section of Facebook's privacy controls and select Only Friends for Facebook search results. Be sure the box for Public Search isn't checked.
7. Permitting youngsters to use Facebook unsupervised. Facebook limits its members to ages 13 and older, but children younger than that do use it. If there's a young child or teenager in the household who uses Facebook, an adult in the same household should become one of their online friends and use their email as the contact for the account in order to receive notification and monitor activity.
These are the safetly precautions one must take to prevent being cyber bullied.
I hope you follow these instructions and be careful :) Thank you for reading once again
Credits:
lalal:),
Im awesome<3
Dangers Of Facebook at 12:20 AM
DANGERS OF FACEBOOK
Facebook,popular social networking service,almost everyone uses it. Despite it being a fun/awesome site one must be aware of the danger and be very careful as there are also just as many evil people using Facebook for the wrong reasons. I am going to show you how easy it is to track down a person using Facebook and find out their information/blog address/where they stay/other contactable information.(to make you more aware of how dangerous using Facebook can be)
This is just an example(i dont have any bad intentions):
Imagine i was just wandering around Facebook and then i happen to chance upon a random person:
this is how he/her page will look like. from it,i can gather alot of information of where he/she live at,he/her school and i can even gather his/hers other info.
This is what it will look like if one clicks onto his/hers info: you can find his/her blog or email:
From here, i can find out more about him/her as he/her will blog about his/her daily life and i would be aware of it.
After clicking onto the url of his/her blog,i can find out about him/her: (e.g where he/she went to,refer to example below)
Referring to third pharagraph,first line: "Had a fun time with ____ and _____ @ tm."
From what he/her posted,i can find out that he/her had hang out with his/her friends at tampinese mall on 17 January 2011.
Soon,he/she will post more things/where he/she went to/photos and we can find out how he/she looks like and target them more.
This is the danger of facebook. Anyone can easily access your blog/facebook to find out information about you. Therefore,we must all be very careful and prevent harm.
In the next post,i will show an example on how our profile/info should look like so that we can enjoy using facebook and also protect ourselves.
Thanks for reading this post.If you have any questions,kindly ask them in the cbox or comment.
Credits: Pictures:Facebook code converter: tinypic.com example random person: MY AWESOME FRIEND :D HAHAH.THANKS VERY MUCH<3
lalal:),
Im awesome<3
Interesting Facts About Facebook at 5:59 AM
Hello all:) thanks for viewing my cyber wellness blog once again.
This post will be all about FACEBOOK.
Facebook is a social network service and website launched in February 2004 that is operated and privately owned by Facebook, Inc.
Right now, Facebook has more than 600 million active users.
In Facebook,users create a personal profile, add other users as friends and exchange messages, including automatic notifications when they update their profile.
Additionally, users may join common interest user groups, organized by workplace, school, or college, or other characteristics.
Mainly,Facebook is about getting to know everyone better.
The founder of this social network service,Facebook is Mark Zukerberg,along with his other college friends and computer science students Eduardo Saverin,Dustin Moskovitiz and Chris Hughes.
: Login Page of Facebook:
This is how the login page looks like.(above picture)
And,this is the page that u will see once u login to Facebook(below picture)
1)Your Facebook nickname/Your name 2)Your friend's/s' info about things they shared(e.g. referring to above picture)He/She is sharing about a fortune cookie that he/she has recieved that day.(keeps you updated about what is happening to your friends or what they are doing) 3)Groups(Users can join,view,comment on the group wall if they are members of the group)they can even create groups 4)You can chat with your friends if they are online (very useful as if u have an overseas friend,u can still communicate with one another):D 5)Your friends who are currently online 6)Easily find friends(If u are unsure of your friend's Facebook name while u want to add he/her,u can enter his/hers email into the search box and easily,u can find them. 7)Requests(Your friends/You can send game,group,etc request) 8)Applications(Your games,You can easily just click onto the game that you would want to play and within a few minutes,you'll be enjoying yourself.
These are the basic of what u can do on Facebook. Once one gets familiar witht the site,they will discover more interesting and exciting things about this social network service.
Though Facebook is an enjoyable site, You must be careful too.
Reminder/Warning: DO NOT GIVE OUT ANY IMPORTANT/CONTACTABLE INFORMATION ABOUT YOURSELF AS MANY PEOPLE CAN JUST VIEW YOUR PROFILE AND FIND OUT IMPORTANT INFOMATION ABOUT YOU,SOME OF THEM WILL USE THE INFORMATION OF GOOD USE,HOWEVER,SOME WILL USE IT FOR THEIR EVIL INTENTIONS.
Will continue on the next post:) Thank you for reading. If u have any information/advice/questions to provide/give/ask, kindly ask them in the cbox/tagboard in this blog/leave a comment. If any of this information u think is wrong,please state why and what u think i should change it to and i will consider.
Thank you once again~
Credits:
Info about facebook:http://en.wikipedia.org/wiki/Facebook
Pictures:
>Facebook login page picture: http://www.nirmaltv.com/2010/05/05/facebook-login-page/
>Facebook Logo picture :http://media.photobucket.com/image/facebook20logo/itjournalist/Mugshot20Library/Backbone20Best20and20Worst/FacebookLogo.jpgo=8
>Screenshot Pictures: Facebook
>Program to edit photos:Paint
lalal:),
Im awesome<3
Hello :DD at 11:21 PM
Hello hello hello :D
Yay.First Post Of The Blog!:) Whoooo!!!
lalal:),
Im awesome<3
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